Technology and IP commercialization is mostly the ultimate goal for any university, research center, TTO or TICO. However, is your IP ready for commercialization? What is the best strategy should you follow to ensure commercialization success? How can you avoid or be ready to any unexpected obstacles during the commercialization process? A bundle of critical questions that this module can help you answer, in order to be able to make the most benefit of your IP assets.


  • Strategic vision of IP & assessing IP needs and requirements
  • IP assets in Technology Transactions
  • Valorization & Valuation of IP
  • Value Definition and Calculation methods Applied
  • Techniques to leverage your own IP (all forms), including IP Commercialization
  • Introduction to IP Contracts
  • Calculating royalty rates
Location: Flamenco Hotel