The course provides a solid foundation in product design, innovation and development. Using 23 extensive design principles, participants would be able to structurally design new products and creatively enhance their own products. These principles can be applied by anyone to solve problems faced when improving or designing a product.

What is Special About This Workshop

  • The first course in the MENA to introduce these groundbreaking product design principles
  • Workshop is designed around practical examples and exercises to provide great hands-on experience in using the process
  • The first course to offer systematic tools to solve product design problems that
    • Change the way you design and improve your products
    • Can be easily integrated into your existing workflow
    • Are already used by many top companies around the world


Location: Pyramisa Hotel